by Liz Hecht | May 2015 | Presenting Performance and the Portfolio
In This Issue: The Right Kind of Proof | Reality Check | Investment Performance Handbook Investment management is a competitive field where small things can make a big difference. This issue of Excess Returns examines a potential competitive advantage that is... by Liz Hecht | March 2012 | Presenting Performance and the Portfolio
In This Issue: What’s in the Portfolio? | Other? | Steve Jobs, CMO An organic food company recently helped me better understand certain important, commonsense truths about investment marketing. This month’s issue of Excess Returns shows how education—and... by Liz Hecht | October 2011 | Presenting Performance and the Portfolio
In This Issue: Surviving Weak Numbers | The C-Word | Being Wrong How can investment companies insulate their businesses from experiencing the same ups and downs as their portfolios? The answer to this question is particularly important when the markets are prone to... by Liz Hecht | August 2011 | Presenting Performance and the Portfolio
In This Issue: An Obligation to Communicate | A Tale of Reach and Grasp | Eyefuls of Bark This issue of Excess Returns considers how some investment firms excel at communicating effectively when times are tough. We also provide a few topical favorites from our reading... by Liz Hecht | February 2011 | Presenting Performance and the Portfolio
In This Issue: The Story Behind the Numbers | The Performance Guy | Hasta La Vista! Performance is key to understanding any investment product. So why is performance often treated as an afterthought in investment marketing materials—buried at the tail end of a pitch...
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